Using Viral Videos For Additional Traffic

Although video marketing is somewhat new, it is here to stay. As a matter of fact, online videos are some of the most well trafficked websites that are available online and it doesn’t seem to be slowing down anytime soon. A simple look at the most popular websites that are on the Internet will prove this fact to you, and it seems that people are spending more and more time on these websites. You can actually use this to your advantage, by posting videos to the website to pull people in to your website indirectly.

Many of us focus on getting traffic to the search engines, and it is a good idea to spend a little bit of time doing this every day. It may come as a surprise to you that the second most used search engine on the Internet is YouTube. If you’re not showing up in the search engine because you do not have the videos on YouTube, you are leaving a lot of money on the table. That is why it is important to make sure that you’re not only posting videos but that you optimize them for the internal search engine that will drive a lot of traffic in your direction.

Something else that is necessary for you to do is to make sure that you are targeting the video to your audience. It would do no good for you to have a video about cars and then to send them to your website, where you’re trying to sell dog supplies. Make sure that your video is both informative and on target, and the people that follow through your website will be a warm audience that will be much easier for you to sell to.

You also need to make sure that you’re giving people the opportunity to get over to your website easily. There is nothing wrong with posting your URL on your video, either at the beginning or at the end. You can also include it in the title, and you should have a hyperlink to your website in the comments on the right-hand side of the page. When you do these things properly, you would be surprised at how many people will follow the link and then end up on your website. Some of the traffic will be type in traffic, but other traffic will come directly from the links that are available on YouTube.

Finally, you need to make sure that you’re posting videos which are worthy of having people watch. This is how you start a viral video campaign, by making the videos good enough that people will want to pass them along naturally. Although you may have to push a little bit to get it started, once one of these videos finds a life of its own, it will truly be able to generate a lot of traffic in your direction. The beauty of video marketing is, if you happen to fail the first time out, just continue with another video until it is successful for you.

Using Video on Your Website Or Blog – Are Your Videos Good Enough?

Video is becoming more and more popular online every day, and it’s more important now than ever before to use video on your website or blog. Comscore.com stated that in May of 2010, 84.4% of the total US internet audience viewed online videos, and that during that month alone, over 183 million US viewers watched almost 34 Billion videos. That’s about 186 videos per viewer, or more than 6 videos each day per viewer. It’s clear that if you aren’t using videos in your online marketing, you are being left behind. But you have to use them correctly.

Obviously, not all 34 billion videos viewed in May were sales or marketing-related videos; in fact, most of them were probably pure entertainment. But the simple fact remains that online videos are becoming more popular every month, and you will want to use videos on your website or blog. You will want your videos to be easy-to-watch, so that your visitors actually see your content. Too many videos are poorly made, and create frustrating experiences for viewers. This is not what you want to create!

Let’s just talk about marketing videos for a minute. The purpose of the video is to engage your viewer and get them to take action – a desired action. Maybe you want them to opt in to your list, buy your product, write a letter, or leave a comment on your blog. If your video rambles all over the place and confuses people, it’s likely they won’t take that desired action. You’ll want to have a good flow of information so that viewers are engaged in what you are sharing and are taken step by step through the sequence that leads them to taking action.

Videos that are too long can also pose a problem for viewers. Your videos should be long enough to make the point without being boring, and no longer. Currently the average length of an online video is under 5 minutes. If you want a longer video, or need to have a longer video in order to make your point, be sure it moves quickly and continues to hold the viewers’ attention. You can do that by providing great information that your viewer will want to see.

In our online business we get to see a lot of videos on websites and blogs, and you probably do as well. I’ll bet you have seen videos that are absolutely awesome, and some that are really pretty boring. Maybe even downright annoying! Stop and ask yourself how many videos you watched all the way through, and how many you clicked away from almost immediately. Something made you stop watching – some mistake or problem with the content or the video presentation.

Is Online CNA Training Good Or Bad?

Online CNA training has become very popular in recent days. This is true for all online courses as well. Some universities even provide online degrees. With the help of today’s technology, learning has become easier and available to anyone. People with day jobs, don’t have to drive all the way to night school. They can eat dinner, and after that learn from the comfort of their own home. The entire CNA training cannot be completed online, but the theoretical part can be learned through the web. As in all other online learning, there is controversy going on about CNA courses as well. So, are they good or bad? Each person can read the pros and cons and make up his or her mind.

Online CNA training is good

Those that support this type of schooling have made valuable points. First of all, a nurse’s assistant will not perform any medical procedures. And even though this does not make their job any less important, it is something to keep in mind. Second, even though the theory part can be learned online, the practical bits of the course still have to be attended at a clinic. Third, an online theory course cannot be interrupted by students coming in late. Also, the teacher can be late, or those interested in taking the course can get stuck in traffic. This means that if an emergency happens, a person will not miss even a second from the lecture, because he or she can watch it when there is enough time. Fourth, any questions a student may have will be answered in an online voice chat discussion or on a forum.

The certification exam issued by the state is the same for everyone. Both online and on-campus students will have to pass it in order to get certified. Those that have taken an online course will not take the test online as well. Every person, regardless of how he or she prepared for the test will have to be present on the test date.

Online CNA training is bad

Those that are against online training have valuable points as well. CNAs are part of a medical team. This means that they have to be very well prepared. The face to face interaction between students and their teacher is important. Some people learn better when they are in a classroom environment. Is watching videos good enough to prepare everyone for the state issued examination?

Online CNA training can be good or bad. The only one who can decide which option is true is the student. If a person is motivated and knows what he or she wants, then it wouldn’t matter whether or not the theory part is completed in a classroom or online.