Is Online CNA Training Good Or Bad?

Online CNA training has become very popular in recent days. This is true for all online courses as well. Some universities even provide online degrees. With the help of today’s technology, learning has become easier and available to anyone. People with day jobs, don’t have to drive all the way to night school. They can eat dinner, and after that learn from the comfort of their own home. The entire CNA training cannot be completed online, but the theoretical part can be learned through the web. As in all other online learning, there is controversy going on about CNA courses as well. So, are they good or bad? Each person can read the pros and cons and make up his or her mind.

Online CNA training is good

Those that support this type of schooling have made valuable points. First of all, a nurse’s assistant will not perform any medical procedures. And even though this does not make their job any less important, it is something to keep in mind. Second, even though the theory part can be learned online, the practical bits of the course still have to be attended at a clinic. Third, an online theory course cannot be interrupted by students coming in late. Also, the teacher can be late, or those interested in taking the course can get stuck in traffic. This means that if an emergency happens, a person will not miss even a second from the lecture, because he or she can watch it when there is enough time. Fourth, any questions a student may have will be answered in an online voice chat discussion or on a forum.

The certification exam issued by the state is the same for everyone. Both online and on-campus students will have to pass it in order to get certified. Those that have taken an online course will not take the test online as well. Every person, regardless of how he or she prepared for the test will have to be present on the test date.

Online CNA training is bad

Those that are against online training have valuable points as well. CNAs are part of a medical team. This means that they have to be very well prepared. The face to face interaction between students and their teacher is important. Some people learn better when they are in a classroom environment. Is watching videos good enough to prepare everyone for the state issued examination?

Online CNA training can be good or bad. The only one who can decide which option is true is the student. If a person is motivated and knows what he or she wants, then it wouldn’t matter whether or not the theory part is completed in a classroom or online.

Video Promotion For Improved Web Traffic

Driving up web traffic is the biggest challenge a website faces today. The market is flooded with techniques that promise the moon but how many of them really work and produce results? Video promotion is among the most popular current trends – as a highly web promotion technique and is already a proven method.

As every one knows a picture speaks a thousand words and a video can be said to speak much more than that. An impression created by a video on a visitor to your site could have a lasting impact and this in turn will make him/ her recollect it to others. Thus a small piece of impressive video matter can make your blog go a long way in terms of promotion.

When making a video there are a few things to be considered. These include content of the video and the way it is made are critical to the video’s success. The content should be crisp and to the point. No meandering or beating about the bush. It should also be for a short time but can have a “jolt” factor – some thing to make your viewers sit up and take notice of the proceeding. After all, the ultimate aim of your video is to popularize your products and services. So make sure that your content is oriented towards that end in view.

Next is to get the video made out by professionals unless you the website owner are a video professional yourself. Because even very good content can fail to impress if it is on a badly made video. Good editing, suitable audio, clear lighting and sequence of events are critical things that only a professional can do justice to. Not only that – professionals who are dealing with such videos day-in and day-out can give you many more innovative ideas to make your content more interesting and attractive. So it would be a good idea to spend money on getting your video done.

Videos of testimonials from existing customers and general promotional video are the two broad categories in video promotion content. Testimonials in any form serve to build trust among new comers to your site and encourage them to go for your products and services. A video testimonial has a more realistic element to it and the trust it can build is instantaneous. An existing customer that a new visitor can watch while he speaks favourably about your services is a great way to earn trust and generate instant business which is the ultimate goal of any promotion. Promotional videos have visuals and associated audio that promote your products and/ or services.

They may even be accompanied by special graphics and special effects to enhance the impact on viewers. The video running time should neither be too long nor too short. It typically varies from a sew seconds to a maximum of four to five minutes. These videos when properly made are a cost effective advertising strategy and can help in business growth.

Internet Marketing With Social Media – Correctly Utilizing Photos And Videos For Business

According to a recent article on Online PR News, the increasing popularity of social media sites like Facebook and Twitter makes this a growing medium that can be used to market your business out to potential consumers. While it’s still early for most small businesses to buy into the concept of social media marketing, the truth is that now is the time to get started. This article will discuss the benefits and best methods of using Photos and Videos to help promote your business.

Marketing Using Photos or Videos- Good Or Bad?

The use of social media is growing in popularity and many large corporations are taking advantage of this new niche market and reaching out to potential and current consumers through a series of online ads on these sites. Everything from breaking company news to special promotions and coupons can be posted on their sites, and there are a number of applications and services to make this easier on your company.

Using photos and Videos can help get your message out to your customers more efficiently than just text alone. However, you may need to get outside help unless you are familiar with taking pictures and/or videos yourself. The good news is that you probably know someone who is willing to help you out for a small fee, so the expense here is not very high. Photos can be taken to highlight your products or services and/or Company personnel or vehicles. Videos can be used to interview yourself and/or company employees. You may even consider making Video Testimonials from satisfied customers, but don’t forget to get a release from them authorizing you to use their name and image. The same goes for photos too.

To get ideas search the websites of companies in your type of business and then also look at others such as Car Dealers, Plumbers and Attorneys who typically use testimonial letters from satisfied customers to help promote their business. You should also spend some quality time looking at videos posted on YouTube to see how easy it can be to make a video.

Of course, this is but an example of how social media sites can be used for marketing the products and services of small businesses. And that should the market for social media marketing continue to grow in popularity as suggested by Online PR News, many small businesses can begin to use this inexpensive resource to help grow their businesses regardless of whether they develop specific promotions or choose to use social media in a more general way such as highlighting the company’s products or services.

As you begin to develop and/or expand your presence on the Internet for your business consider this: Websites and/or services like YouTube, Twitter, Facebook and others are good solutions to help jumpstart your marketing campaigns online. However, you will need to develop more comprehensive strategies, since no one way will work for all businesses as you begin to build a customer base that you can then market to online on a regular basis. As stated earlier in this series, in order to rise above the crowd you will need more than just a website. Therefore, implementing several Internet based solutions over the next 12-24 months will be critical to the long term success for virtually every small and local business in America.

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